Can cosmetics advertisements be indicators of different perception of beauty amongst countries?

Georgia-Alexandra Ch Spyropoulou*; Leonidas Pavlidis; Steve Herrmann; Antonis Tsimponis; Anastasios Gomolis; Periclis Foroglou; Efterpi Demiri; Stavros Vassiliou; Eleftherios Vairaktaris

Background: We reviewed cosmetics advertisements from several parts of the world to study if the concept of beauty varies among different Countries.
Materials and Methods: We used YouTube search engine and key words: “cosmetics”, “advertisements” and the name of each Country that was included in our study in the language of the relevant Country. The faces of the models were compared against Marquardt® beauty mask template.


MedDocs Publishers

We always work towards offering the best to you. For any queries, please feel free to get in touch with us. Also you may post your valuable feedback after reading our journals, ebooks and after visiting our conferences.